Over the past decade, apps have revolutionized how we do everything from hail a taxi to read the news. So it’s no surprise that many young entrepreneurs are looking to app-based business as a way of creating new products and services or breaking into established markets.
But having a hot new idea for an app is only the beginning. Building an app that will attract users and generate revenue can be a complicated process, and if you have an idea for the next big thing, here are the five steps involved in developing your own app.
The first thing you should do once you have worked out the big picture vision of your app is to get in touch with an app development services provider to figure out whether the idea can actually work. A meeting to discuss feasibility will touch on possible limitations, and explore which technologies would be the best vehicle for the idea.
2. How Should the App be Monetized?
Many entrepreneurs with a new idea for an app are focused on the human need it will fill, and may not have a clear picture of how it will actually bring in revenue. But monetization questions are central to good app design, so once you figure out if the idea will work, you should start looking at monetization models.
3. Finding the Right Platform
The two platforms that dominate app development are iOS and Android, and deciding which platform will be the best launching pad for your ideas is an important consideration. In the end, most designers choose the platform based on the following considerations: audience, timeline, features, budget, and revenue goals.
4. What Features Should You Include?
Once you’ve determined whether the project is feasible, how your app will make money, and where it will launch, you can think about what other features you’d like to include. The feature set you decide on will determine how your app actually works.
For example, you may want to consider:
- E-commerce functionality
- Social media elements
- Chat options
- Map integration
- Encryption and identity protection
It’s important to keep in mind one of the basic principles of design when choosing features: good design is all about helping users accomplish their end goal. Whatever features you settle on should further the overall purpose of the app.
5. Create a Map for Success
As with anything else in business, if you want to succeed in the long-term you need to set goals for the short term. Once your app design is ready, figure out a map for the next phase. In particular, you should consider what user number and revenue milestones to set, how you’ll approach user analysis, and what your game plan will be if you aren’t meeting the targets outlined in your business plan.
All great apps are born from the recognition of a human need. But what makes those apps valuable financial properties usually has as much to do with the UX design, monetization model, and in-app features as it does with the initial idea.
If you think you have an app-based business idea, your first step should be to get in touch with an app development company that can advise you on how to turn it into a reality.